Vision Vehicles circle the globe.

After making its world debut at the Centenary Event on 7 March, the BMW VISION NEXT 100 concept car embarks on a symbolic world tour to China, the UK and the US, where the motorcycle of the future is unveiled in a grand finale. The theme of the tour: "Iconic Impulses. The BMW Group Future Experience". As a visionary, the BMW Group is exploring the opportunities of digitalisation and the impact of technology on our private and professional lives.

From Munich, the BMW VISION NEXT 100 travels to Beijing for its Asia debut. Vision Vehicles from MINI and Rolls-Royce debut in London.

The final highlight is the world debut of the BMW Motorrad Vision Vehicle in Los Angeles on 11 October. The motorcycle of the future begins to take shape even before it is actually unveiled.

Future Experience exhibition at BMW Welt.

At the same time as "Iconic Impulses. The BMW Group Future Experience", the Future Experience exhibition kicks off in early April in the Double Cone at BMW Welt in Munich. The installation provides an overview of the themes and exhibits of "Iconic Impulses" throughout the anniversary year.
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100 Masterpieces temporary exhibition

To mark the BMW Group's hundredth birthday, the temporary exhibition 100 Masterpieces presents one hundred important milestones in BMW's history. Starting on 7 March, visitors to the BMW Museum can view masterpieces from the company's past hundred years, such as the BMW 328, BMW 507 or BMW Turbo. The exhibition also illustrates groundbreaking decisions that have shaped the company and its exciting history to this day.
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Four Visions. Four Vision Vehicles.

Visitors at the Olympic Hall get a glimpse of the BMW VISION NEXT 100 Vision Vehicle.

Visitors at the Olympic Hall get a glimpse of the BMW VISION NEXT 100 Vision Vehicle.

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F 900 R

This dynamic Roadster makes a proposition: Never! Stop! Challenging! You can start your own personal challenge whenever you want. Simply by getting on the bike, you’ll notice: this has the potential for top sporting performance. However, you’re only interested in having a bit of fun, and that’s possible too. Weight, ergonomics, handling: everything is designed to ensure a dynamic and fun ride. Hit the throttle, be yourself, and bring your muscles into play. #NeverStopChallenging

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R 1300 R

The R 1300 R is your must-have Roadster if you care about performance, versatility, and pure enjoyment. Packing a hefty boxer punch with an impressive 149 Nm of torque, it gives you everything you need to master one bend after another. Its sharp design emphasises its sporty character, while uncompromising features, such as the sport suspension and the Riding Assistant, take performance and comfort to a new level. Be it on a country road or an Alpine pass – this dynamic Roadster underpins your lifestyle. #NeverStopChallenging

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