The air is filled with the smell of petrol. An engine revs up: 170 hp. Pure power unfolds. It’s show time for the S 1000 R, or “Single R”, for short. Dynamic roadster on the outside, superbike DNA on the inside. Ultra agile, ultra precise. The aesthetic: rough, yet clean. A naked bike par excellence – even the colours will get your heart racing. The Splitface LED headlight with daytime riding lights and the R logo have an aggressive look: ready for the ultimate challenge, or the most exhilarating trips. #NeverStopChallenging

Make no concessions, demand it all. From yourself, but also from your machine. Always fighting for the racing line: every curve a few degrees deeper, a few millimetres tighter. Kilometre after kilometre. With the new S 1000 XR, you have a motorcycle that also makes no compromises. It combines athleticism and long-distance performance in perfect form. Its sporty aggressiveness comes from the RR. Its outstanding ergonomics with the upright, relaxed seat position, however, allows you to fight for every curve and straightaway all day. A racetrack that only finishes when you want. How it should be. That is how we view the XR. What about you? #NeverStopChallenging.

Precisely tuned for performance: the RR. Here, success is measured in millimetres. That’s why the superbike has undergone ongoing development: from the new, more aerodynamic trim panels with winglets, to the front wheel mudguard with M Brake Ducts, right up to performance-oriented details, such as the quick action throttle that reduces the throttle path by 14 degrees. With the Pro riding mode, you will now have a handle on all situations as standard. The goal is, was, and always will be clear: new pole positions – #NeverStopChallenging.